Tag Archives: Franchisee of the Year

Milex Complete Auto Care Franchisee of the Year: Al Martin

Milex Complete Auto Care Franchisee of the Year: Al Martin

Combining stellar customer service skills with operating experience gleaned over a 25-year tenure as a Moran Family of Brands franchisee, enabled Al Martin to win the coveted Milex Franchisee of the Year Award for a second time.   Diagnosing problems correctly, making sure not to overcharge, and employing skilled technicians helped Martin become a star in the Moran Family of Brands franchise system. As part of his effort to provide customers with high-quality service, he has a policy of acknowledging repair mistakes. Honesty and working with integrity are central components of his business philosophy.   Martin operated a Multistate Transmission store in Naperville, Illinois, for 20 years before adding Milex Complete Auto Care to become a co-branded operation in 2015. His business was so successful that he was named franchisee of the year one year later. In addition to operating his co-branded shop, Martin serves on Moran’s Franchise Advisory Alliance, which serves a ... read more

Franchisee Spotlight: Tim and Laura Rodifer

Franchisee Spotlight: Tim and Laura Rodifer

Franchisee Spotlight: Tim and Laura Rodifer Tim and Laura Rodifer, who own a Milex/Mr. Transmission in Johnson City, Tennessee, were recently named Milex Complete Auto Care Franchisees of the Year for the second time.  They have worked in several roles in the Moran Family of Brands system for almost 20 years and are one of the most successful franchise ownership teams in the system. The Rodifers were selected for the award by their peers, which makes perfect sense given how much Tim has helped other franchisees over the years.  In addition to running a successful business, Tim is one Moran’s most helpful and influential owners. Here is the Rodifers’ story history with Moran. Their journey with Moran Family of Brands Tim and Laura bought a Mr. Transmission in Johnson City, Tennessee in September of 2001 and enjoyed immediate success in the market.  They purchased anot ... read more

Moran Franchisee of the Year – Milex Complete Auto Care Albert & Serina Daniel

Moran Franchisee of the Year – Milex Complete Auto Care Albert & Serina Daniel

Albert and Serina Daniel have a blueprint for success for the two franchises they own in Western Maryland.  The couple operates a Milex Complete Auto Care shop in Frederick and a Milex/Alta Mere co-branded store in nearby Boonsboro.  That blueprint has led to a fourth time winning the Milex Franchisee of the Year Award. As Albert was off in the garage working on a customer’s car, we caught up with Serina to discuss some of the secrets to their success.  If you’re looking to replicate the achievements that Serina and Albert Daniel have experienced, you may want to include the following strategies in your operations manual. Keep your employees happy. Beyond simply being the right thing to do, you know the saying – happy employees, happy customers. Plus, keep your employees happy, and they’re likely to stay, and then they’re likely to become experienced staff who keep your business running better than ever. Serina said that ... read more

Milex Franchisees of the Year – Albert and Serina Daniel

Milex Franchisees of the Year – Albert and Serina Daniel

How do you know when you have a winning formula? Maybe winning the Milex Franchisee of the Year award three separate times could be a hint! Albert and Serina Daniel, owners and operators of two Milex franchise locations — Frederick and Boonsboro, MD — know the secret to good business, and they have built up their Milex Complete Auto Care locations to a level of quality that stands out among franchises throughout the nation. We caught up with the two powerhouse franchisees to see what the secret was, and how other Milex franchisees could replicate their success. Albert grew up around the automotive industry, which awakened an early passion for vehicle repair. He learned the basics from his father, and his skills only improved when he entered the US Navy. Once he figured out the basics, it was easy for him to transfer his skills, and he spent the rest of his civilian career in the automotive ... read more

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