Tag Archives: Moran Family of Brands

Why Tire Rotation is So Important

Why Tire Rotation is So Important

Why Tire Rotation is So Important Have you rotated your tires lately? Even in terms of having a mental checklist of common car maintenance, remembering to get the tires rotated is not one of our first thoughts.  People will inspect their tires to make sure they are properly inflated.  They may also make sure the tread is good to make sure they have the proper traction. Tires are very important to the overall safety and performance of your car, and should be given plenty of attention. Specifically, you should be thinking about getting them rotated. By doing so, it will save you a lot of money in the long run. Why tires need to be occasionally rotated. In theory, if every road around the country was equally smooth, you might not have to rotate your tires. You could drive until they had equal amounts of wear and tear and eventually needed to be replaced. But roads have potholes, cracks and bumps. Meanwhile, some tires, simpl ... read more

Franchisee Spotlight: Tim and Laura Rodifer

Franchisee Spotlight: Tim and Laura Rodifer

Franchisee Spotlight: Tim and Laura Rodifer Tim and Laura Rodifer, who own a Milex/Mr. Transmission in Johnson City, Tennessee, were recently named Milex Complete Auto Care Franchisees of the Year for the second time.  They have worked in several roles in the Moran Family of Brands system for almost 20 years and are one of the most successful franchise ownership teams in the system. The Rodifers were selected for the award by their peers, which makes perfect sense given how much Tim has helped other franchisees over the years.  In addition to running a successful business, Tim is one Moran’s most helpful and influential owners. Here is the Rodifers’ story history with Moran. Their journey with Moran Family of Brands Tim and Laura bought a Mr. Transmission in Johnson City, Tennessee in September of 2001 and enjoyed immediate success in the market.  They purchased anot ... read more

Four Ways Co-Branding Can Grow Your Business

Four Ways Co-Branding Can Grow Your Business

Most business owners want to grow a business. The question is – how to grow it? After all, there are a lot of ways to grow a business in the wrong way. You can expand your business to the point that you’re spending more on the infrastructure or inventory than you’re receiving in revenue. You can spread yourself too thin, where your business is doing too many different things and none of them very well. There’s a reason the term growing pains is often thrown around. Growing can involve a fair amount of agony. That’s why we’re big fans of co-branding, the concept of having a business that has two or three or more brands under one roof. In other words, if you run a Milex Complete Auto Care, a full-service auto repair shop, you might also be the owner of a Mr. Transmission, which does transmission and clutch repair. It’s a way of growing and avoiding growing ... read more

Growing Your Business with Multiple Franchise Brands and Locations

Growing Your Business with Multiple Franchise Brands and Locations

Some people think that if you’re a franchise owner, that’s it. You own one franchise, and you’re almost a glorified employee who works for the franchisor. You aren’t really a business owner. You can never grow your business. You just have one stand-alone store in the franchise network, and that’s it. But that simply isn’t the case, as you may already know. Some franchise owners end up running businesses that operate and manage several different franchises. You could own a corporation that has five gas stations in a region, six restaurants and three clothing stores. No, it wouldn’t happen overnight, but the point is that some people do take that approach. Those people are often called master franchisees or area developers, and obviously, it takes a long time to get to that stage in one’s career, if you go that route. But the point is, being a franchise owner never means that you can’t grow and expand your business – and we tak ... read more

Why Invent the Wheel? Franchise It, Instead

Why Invent the Wheel? Franchise It, Instead

If you’ve thought many times about starting a business but quickly dismissed the idea, there are probably some logical reasons holding you back.  Fear of failure, having the proper guidance and being able to market and sell your product or service could all be reasons why you hesitate in starting your own business. One possible solution to overcoming many of these fears is by looking into franchising. That is, running a business that is part of a regional or nationwide company. As you presumably know, McDonald’s is a franchise. So is Subway, Ace Hardware and Circle K. In fact, there are over 3,000 types of franchise brands in a wide range of industries. When you own a franchise, you’re the business owner – but it’s a little similar to being a condominium owner. In that situation, you own the property and have a lot of leewa ... read more

JUMP START YOUR CAR CARE BUSINESS WITH MORAN FAMILY OF BRANDS

JUMP START YOUR CAR CARE BUSINESS WITH MORAN FAMILY OF BRANDS

With the new year, many business owners begin comparing year-to-year sales figures, and some independent auto repair shops don’t necessarily like what they’re seeing. Are your sales stagnant? Or worse yet, did your sales drop? Maybe you’re having trouble keeping reliable help. If you already own an auto shop and performance hasn’t been meeting your expectations, we urge you to consider the Moran Family of Brands. The Moran Family of Brands is more than just an auto repair franchise; it’s a one-stop shop that can provide you with opportunities to expand and grow your business while offering trusted “one-stop” service for your community’s car care needs. In fact, we are one of the leading franchisors in the automotive aftermarket industry. So, if sales have been stagnant or if you’re looking for a way to expand your business, cons ... read more

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