Tag Archives: women in automotive

Juggling Franchises and Family – Celebrating a Mother Who Wouldn’t Have It Any Other Way

Juggling Franchises and Family – Celebrating a Mother Who Wouldn’t Have It Any Other Way

Juggling Franchises and Family – Celebrating a Mother Who Wouldn’t Have It Any Other Way Family comes first for Serina Daniel, but that doesn’t mean the family business suffers. It means she’s become an expert at running two Milex locations and a household by taking advantage of the flexibility of franchise ownership. Serina and her husband Albert own the Milex location in Frederick, Maryland and the Milex/Alta Mere location in nearby Boonsboro. Their son, Joshua, is 15-years old and was just a toddler when the couple opened their first store in 2007. Serina admits the balance between business owner, mother, homemaker, and wife is not always divided equally.  “Although it’s frustrating at times, I wouldn’t have it any other way,” said Serina. “I think it’s safe to say that I share this sentim ... read more

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